Cookie Policy
This page provides comprehensive information about how we use cookies on our website to enhance your browsing experience, improve website performance, and deliver personalized content. Cookies are small text files that are stored on your device when you visit our site. They help us understand how visitors interact with our website, allowing us to offer a smoother and more efficient user experience. In the table below, you will find detailed information about each type of cookie we use, their purpose, and how long they remain on your device. We are committed to respecting your privacy and providing transparency about the data we collect through cookies. For more information on how we handle your personal data, please see our Privacy Policy.
Strictly Necessary
| Name | Provider | Type | Retention | Purpose |
|---|---|---|---|---|
consentlock_consent |
ConsentLock | Cookie | 180 days | Remembers the visitor's cookie consent choices. |
consentlock_geo |
ConsentLock | Cookie | 1 day | Caches which privacy law applies to the visitor, so the banner can be shown correctly. |
Functional
| Name | Provider | Type | Retention | Purpose |
|---|---|---|---|---|
cf_clearance |
Cloudflare | Cookie | session | Whether a CAPTCHA or Javascript challenge has been solved. |
SRM_B |
Bing / Microsoft | Cookie | 1 year | Collected user data is specifically adapted to the user or device. The usercan also be followed outside of the loaded website, creating a picture of the visitor's behavior. |
Analytics
| Name | Provider | Type | Retention | Purpose |
|---|---|---|---|---|
_clck |
Microsoft | Cookie | 1 year | This cookie is installed by Microsoft Clarity to store information of how visitors use a website and help in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visited in an anonymous form. |
_clsk |
Microsoft | Cookie | session | This cookie is installed by Microsoft Clarity to store information of how visitors use a website and help in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visited in an anonymous form. |
_cltk |
blog.wetsuitwearhouse.com | Session storage | Session | Helps us understand how visitors use the site, so we can improve it. |
_ga |
Google Analytics | Cookie | 2 years | ID used to identify users |
_ga_6ZHEHBDPMZ |
Google Analytics | Cookie | 2 years | ID used to persist session state. |
_uetsid_exp |
blog.wetsuitwearhouse.com | Local storage | Until cleared | Helps us understand how visitors use the site, so we can improve it. |
_uetvid_exp |
blog.wetsuitwearhouse.com | Local storage | Until cleared | Helps us understand how visitors use the site, so we can improve it. |
ANONCHK |
Microsoft Clarity | Cookie | Less than a day | Helps us understand how visitors use the site, so we can improve it. |
bat.bing.net |
bing.net | Third-party service | N/A | Bing analytics. |
c.bing.com |
bing.com | Third-party service | N/A | Helps us understand how visitors use the site, so we can improve it. |
CLID |
Microsoft Clarity | Cookie | 12 months | Helps us understand how visitors use the site, so we can improve it. |
Cloudflare Web Analytics |
Cloudflare Web Analytics | Third-party service | N/A | Web Analytics is a privacy-first, cookie-less performance beacon — does not collect personal data or the content of any communication. |
Google Analytics |
Google Analytics | Third-party service | N/A | Helps us understand how visitors use the site, so we can improve it. |
Google Analytics / gtag |
Google Analytics / gtag | Third-party service | N/A | Helps us understand how visitors use the site, so we can improve it. |
Microsoft Clarity |
Microsoft Clarity | Third-party service | N/A | Helps us understand how visitors use the site, so we can improve it. |
MR |
bing.com | Cookie | 7 days | Helps us understand how visitors use the site, so we can improve it. |
MR |
Microsoft Clarity | Cookie | 7 days | Helps us understand how visitors use the site, so we can improve it. |
MUID |
Microsoft Clarity | Cookie | 13 months | Helps us understand how visitors use the site, so we can improve it. |
SM |
Microsoft Clarity | Cookie | Session | Helps us understand how visitors use the site, so we can improve it. |
Marketing & Advertising
| Name | Provider | Type | Retention | Purpose |
|---|---|---|---|---|
_uetsid |
Bing / Microsoft | Cookie | 30 minutes | This cookie is used by Bing to determine what ads should be shown that may be relevant to the end user perusing the site. |
_uetsid |
Bing / Microsoft | Local storage | 30 minutes | This cookie is used by Bing to determine what ads should be shown that may be relevant to the end user perusing the site. |
_uetvid |
Bing / Microsoft | Cookie | 16 days | This is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited our website. |
_uetvid |
Bing / Microsoft | Local storage | 16 days | This is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited our website. |
Microsoft / Bing UET |
Microsoft / Bing UET | Third-party service | N/A | Set by an advertising partner that bids on ad space on this site. Used to recognize your browser, deliver ads and measure their performance. |
MR |
Microsoft Advertising | Cookie | 7 days | Set by an advertising partner that bids on ad space on this site. Used to recognize your browser, deliver ads and measure their performance. |
MUID |
Bing / Microsoft | Cookie | 1 year | Identifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics, and other operational purposes. |
Based on a scan of this site on 2026-11-03.
Your Privacy Choices
Residents of California and certain other US states have the right to opt out of the "sale" or "sharing" of their personal information, including its use for cross-context behavioral advertising. You can exercise this right at any time using the button below, or by turning off the Marketing & Advertising category in the Cookie Preferences panel. We also honor the Global Privacy Control (GPC) browser signal as a valid opt-out request: when your browser sends GPC, marketing and advertising cookies are disabled automatically, even if you have previously accepted them.